NAD Following FTC’s Footsteps in AI Regulation

During the recent ANA Advertising Law 1-Day Conference at Katten’s New York office, Laura Brett, Vice President of the National Advertising Division (NAD) at BBB National Programs, confirmed that NAD is currently reviewing AI-related advertising claims in a number of pending monitoring cases. The details of the cases are not public at this time. But Brett was clear that NAD is looking into truth-in-advertising issues regarding AI and Generative AI (GenAI), including claims that misrepresent the…
By: Katten Muchin Rosenman LLP
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