Court Tosses Most Claims in Healthcare Pixel Privacy Suit, Ruling That Website Visits Don’t Reveal PHI: What Your Business Should Do

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A California federal court recently handed healthcare businesses another victory in the ongoing wave of privacy lawsuits targeting website analytics and tracking tools. A California federal judge ruled on November 21 that data collected by pixels and similar website tracking technologies does not constitute protected health information (PHI) when it merely reflects a user’s visits to public webpages. As long as the tracking does not reveal anything about the user’s health conditions, care, or…
By: Fisher Phillips
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