The Hidden Cost of Marketing Production Work

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Why do law firm marketing teams spend too much time producing documents and not enough time driving growth? Expectations for law firm marketing teams are higher than ever. Marketers are expected to drive business development, boost the firm’s image, create strong thought leadership, deliver market and client insights, improve client experience, measure marketing performance, and help attorneys win new business – while also while handling day-to-day requests….
By: Integreon
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