As the holiday season ushers in its busiest months, retailers and fashion brands are confronting a marketplace reshaped by rapid technological disruption, shifting regulatory expectations, and increasingly savvy consumers. AI has taken on roles from behind-the-scenes efficiency and design tools to a front-line driver and instrument of customer engagement, marketing and payment facilitation. At the same time, regulators across the U.S., UK, EU, and Asia are accelerating rules around retailers’…
By: Hogan Lovells
By: Hogan Lovells
